A new project was born by chance, a bit like a game.

Davide Cavalieri, Director of Radio Bau, wanted to tell the unique relationship between dog and master through a Capsule Collection. A daily confrontation made up of complicity, emotions and ... confusion! What is always created when "tough guys" start playing together.

Therefore, garments have been developed that, through the graphics without too many quirks, want to give voice to dogs and masters #BADASS and express forcefully a valuable concept that can be shared with anyone who has the honor to have a four-legged friend in one's life "Having a dog is a joy!"

From an idea by Davide Cavalieri and the encounter with Switchdog, a company that produces only 100% Pet Friendly products using cruelty free materials, t-shirts have been developed for dogs and owners and we will continue to see some beautiful ones because the collection will soon be enriched of new proposals.

Big mustaches, lively eyes and truffle noses are the graphic features that make this Capsule Collection D.a.D. recognizable, declined in a daddy, mommy and dog version.

And the operation is already having some success and attracting the attention of magazines like Animal Glamor and All Around Kaarl.

The edition is limited, like all the Capsules that are respected, which is why it is better not to hesitate and discover the whole collection on our online shop.


Switchdog: Italian factory for #dogfashion

Switchdog accessories and clothing, the Pet Design brand 100% Made in Italy.

“Urban style dog” respecting your dog

Avoiding the use of materials of animal origin in the production of our accessories is the Switchdog mission.

we are waiting for you

switchdog zooark 2019

WE WILL BE PRESENT AT a tutta coda - cesena (FC)!

Saturday 09 and Sunday 10 February we will be present in Cesena (FC) at ATuttaCoda Expo. an opportunity to show you our new spring / summer 2019 collections of accessories and coats for dogs by Switchdog.

In the two days, poodles, bulldogs and dogs of all breeds will parade on the Red Carpet!

Come and visit us!


Saturday 24 and Sunday 25 November we will be present at the Bologna Expo for My Fantastic Pets,

A weekend entirely dedicated to our animal friends, full of events, demonstrations, educational moments and much more!

The Frenchie BullyCucciolotta and Switchdog they will be present with their stands to show you all the news regarding products and activities related to the world of dog friends.

In two moments of the day of Saturday 24 and Sunday 25, in the morning and in the afternoon, the spotlights will light up on poodles and bulldogs that will walk the catwalk set up at positions 151-152-159-160 for real parades PET-à-PORTER on which they will parade with fashion dog coats and dog accessories.

Do not miss!


Saturday 20 and Sunday 21 October we will be present at Piacenza Expo for the Pets Festival, an opportunity to show you all our accessories and dog coats from the fall-winter 2018/2019 Switchdog collection.

Come and see us!


Saturday 13th and Sunday, October 14th at Parco Novegro in Milan we will be present to present you all the new proposals for dog coats of the autumn-winter 2018/2019 collection.

There will also be many innovations in accessories for all dog!

We hope many of you will come!

switchdog interzoo articolo


- article published by Interzoo Daily, Official Trade Fair Journal - www.interzoo.com

Die italienische Marke SWITCHDOG – auf der Interzoo in der Halle 4 – geht einen Schritt weiter und produziert nicht nur vor Ort aus regional hergestellten Materialien, sondern greift aus Überzeugung zu veganen Stoffen. Accessoires mit ihrem Label begeistern mit schönem Design und erfrischend anderen Materialien wie Kork oder Veganleder. Der Hund der Gründerin heißt zwar auch Switch, mit der Wahl des Namens wollte Laura Sozzani aber vor allem ihren geänderten Lebensstil zum Ausdruck bringen: Wenn Tierliebe, dann konsequent, nicht nur den Hunden gegenüber, sondern auch den sogenannten Nutztieren.


The Italian brand SWITCHDOG - at Interzoo, Hall 4 - takes a step forward and does not produce only using locally produced materials, but uses strictly vegan vinyl fabrics and leathers. The accessories are presented with a refined design and reinterpret materials such as cork or vegan leather. The name of the brand is inspired by the founder's dog, Switch, but Laura Sozzani wanted above all to express the change in her life: animal love, for consistency, does not only concern dogs, but also all the other animals.


- article published by Urban.Dog - www.urban.dogrban.dog

Switchdog offers Bullover, a pullover in neoprene and cotton on the skin, available in sizes from the puppy to the adult. Available in orange and black colors, the garment is ideal in autumn and spring. Soon the offer of the brand will be expanded with the addition of winter cotton garments in camouflage and optical versions and with a very special model inspired by the "nail".


- article published by PetB2B - www.petb2b.it

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Switchdog by Pet Ita s.r.l

Sede Legale:
Piazza Mazzini, 37
13011 Borgosesia VC - Italy

Sede Operativa:
Via Valsesia, 8
28077 Prato Sesia NO - Italy


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  • P.Iva:  02611260023


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